How JustAnswer Works:
  • Ask an Expert
    Experts are full of valuable knowledge and are ready to help with any question. Credentials confirmed by a Fortune 500 verification firm.
  • Get a Professional Answer
    Via email, text message, or notification as you wait on our site. Ask follow up questions if you need to.
  • 100% Satisfaction Guarantee
    Rate the answer you receive.
Ask Chris The Lawyer Your Own Question
Chris The Lawyer
Chris The Lawyer, Lawyer
Category: New Zealand Law
Satisfied Customers: 22986
Experience:  38 years qualified as a lawyer; LLB, MMgt and FAMINZ.
Type Your New Zealand Law Question Here...
Chris The Lawyer is online now
A new question is answered every 9 seconds

Of an Internet and print publisher, "Scientific Journal

Customer Question

I am Director of an Internet and print publisher, "Scientific Journal Publishers Ltd".
We also have a trade name "Society for Personality Research"
We publish internationally ten times per week online and in print. We were established in 1973
Is there a legal process for establishing a trade name that needs to take place for the trade name to be validated?
Thanks ***** Editor-in-Chief,
Social Behavior and Personality: An International Journal
Director, Scientific Journal Publishers Ltd
Thanks *****
Submitted: 2 years ago.
Category: New Zealand Law
Expert:  Chris The Lawyer replied 2 years ago.

You can seek a trademark for the names, under the Trademarks Act. This is usually done with the help of a trademark lawyer although you can apply yourself. The site where you can do this is

Expert:  Chris The Lawyer replied 2 years ago.

You also have copyright in the names, and can assert this on the website and publications. You don't need to do anything to register this.