Intellectual Property Law

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is it ok to create a name that sounds like another company…

is it ok to create...
is it ok to create a name that sounds like another company name, but is not the same

such as:

a brand name is "valutrac"

we would like to name our brand "accutrak"

offering similar services....is this kosher?
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Answered in 8 minutes by:
1/5/2012
Law Educator, Esq.
Category: Intellectual Property Law
Satisfied Customers: 126,922
Experience: Attorney practicing all aspects of copyright/trademark law
Verified
The issue in trademark law is "likelihood of confusion" and as long as your name is XXXXX XXXXX described above they are sufficiently different such that there would be no such likelihood of confusion involved and thus it would be permissible.


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Law Educator, Esq.
Category: Intellectual Property Law
Satisfied Customers: 126,922
Experience: Attorney practicing all aspects of copyright/trademark law
Verified
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DISCLAIMER: Answers from Experts on JustAnswer are not substitutes for the advice of an attorney. JustAnswer is a public forum and questions and responses are not private or confidential or protected by the attorney-client privilege. The Expert above is not your attorney, and the response above is not legal advice. You should not read this response to propose specific action or address specific circumstances, but only to give you a sense of general principles of law that might affect the situation you describe. Application of these general principles to particular circumstances must be done by a lawyer who has spoken with you in confidence, learned all relevant information, and explored various options. Before acting on these general principles, you should hire a lawyer licensed to practice law in the jurisdiction to which your question pertains.

The responses above are from individual Experts, not JustAnswer. The site and services are provided “as is”. To view the verified credential of an Expert, click on the “Verified” symbol in the Expert’s profile. This site is not for emergency questions which should be directed immediately by telephone or in-person to qualified professionals. Please carefully read the Terms of Service (last updated February 8, 2012).

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