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25. _______ help consumers make purchase decisions by offering

Resolved Question:

25. _______ help consumers make purchase decisions by offering facts in advertising messages and strong arguments built around relevant issues and by explaining key benefits of the firm's products and services.

A. Niche-marketing propositions
B. Flighting appeals
C. Emotional appeals
D. Informational appeals
Submitted: 6 years ago.
Category: Homework
Expert:  Curtis K replied 6 years ago.

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