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Mr. Gregory White
Mr. Gregory White, Master's Degree
Category: Essays
Satisfied Customers: 5240
Experience:  M.A., M.S. Education / Educational Administration
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In this assignment, you will act as the fictional character

Customer Question

In this assignment, you will act as the fictional character of Betty Fuller, Head of Marketing at Simply Green Products, while you draft a memorandum to the company President. In this memorandum, you must explain how you would resolve the legal issues
discussed in the scenario. Scenario Simply Green Products (SGP) is a $10 million company that produces biodegradable packing materials that orchards use in the Shenandoah Valley to transport their apples, peaches, and pears nationwide. Biodegradable materials
are more eco-friendly because they break down into the environment. Such packing materials are marketed under the name “SafePac,” which is heavily advertised in trade journals. Simply Green Products have had the name “SafePac” imprinted on all of their packing
material since 2008. Although SGP never filed for either state or federal trademark protection, following the advice of one of their summer interns, they did register the domain name “SafePac.com.” With the movement toward more eco-friendly agricultural production,
the fact that such packing materials are biodegradable provides a primary marketing advantage over non-biodegradable competitors. Despite the fact that SGP is highly eco-friendly, it is not particularly technologically advanced. SGP mostly advertises in trade
journals and magazines, with most orders coming via the mail or phone orders. Shep Howard, President of SGP realizes his company needs to increase its marketing presence and recently hired Betty Fuller, a recent Strayer graduate with an MBA, to be the new
Director of Marketing for the company. Ms. Fuller has been charged with bringing SGP’s marketing plan into the 21st century. In preparing the new Marketing plan, Ms. Fuller, quickly noticed that although SGP owned Safepac.com, the name SafePac, itself had
never been registered with the Trademark and Patent Office. Accordingly, one of the first things Ms. Fuller did was start the registration process. When searching the USPTO office database to see if a mark has already been filed she found the following entries
shown below:
Submitted: 2 years ago.
Category: Essays
Expert:  Mr. Gregory White replied 2 years ago.

Hello, my name is Greg.

Is there any other information you can send to see if I can assist on it this for you? If you have any documents you can upload, you can do so to mediafire.com or box.com and share the link here with us.

If I had a model and could provide that as a model (would have to check files to see if I have one), would that be sufficient or are you seeking a fully written new model document?

Customer: replied 2 years ago.
This assignment is due on sunday at 5pm
Must be in APA style
Expert:  Mr. Gregory White replied 2 years ago.

After going through my resources, I do not have what is necessary to complete at this time.

I am opting out and opening up to the other professionals and messaging a couple who might be able to help.

Someone should be with you shortly.

Customer: replied 2 years ago.
Hi. No one has gotten back to me. Please I need help