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Mr. Gregory White
Mr. Gregory White, Master's Degree
Category: Essays
Satisfied Customers: 500
Experience:  M.A., M.S. Education / Educational Administration
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You are planning to open a new bakery in a medium size town

Customer Question

You are planning to open a new bakery in a medium size town of about 200,000 people in the United States. Your bakery will be 100% organic. It will be the first organic bakery in town. You will be offering organic as well as gluten-free bread, bread-related ingredients, pies, muffins, doughnuts, and other types of dessert. Given that organic ingredients are more expensive; your prices are going to be about 20% higher than your competitors’ prices. You have limited resources and you cannot afford to spend a lot of money on traditional promotional methods. Instead, you need to utilize social media to create awareness among your target audience.
1.1 Identify your target market(s).
1.2 What is the key positioning of your bakery relative to the competition?
1.3 Describe a desirable brand image that the bakery should pursue. You should also come up with a name for the bakery that captures the brand image.
1.4 You want to generate as much publicity as possible for your grand opening. How are you going to utilize social media to maximize exposure and attendance?
1.5 Describe the key elements of the website to maximize awareness and interest.
What is the best method(s) to utilize online communities to deal with customer complaints before they become viral and spread throughout the Internet?
Submitted: 2 years ago.
Category: Essays
Expert:  Jawaad Ahmed replied 2 years ago.
Please mention the deadline and length of your answer, thanks
Customer: replied 2 years ago.
Due tomorrow no specification on length
Customer: replied 2 years ago.
Sorry this is due by Sunday, July 26th
Expert:  Jawaad Ahmed replied 2 years ago.
I have sent you the offer, please accept it so I can provide you the answer, thanks.