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What is the subscription for? e.g. a newspaper or blog?
If you let me know, then I can advise on how to renew it.
To restart a subscription for a newspaper, visit the title's detail page in the Kindle store and click the "Subscribe now with 1-Click" button. If the current issue is available for purchase without a subscription, you'll be presented with that option as well.
Note that the Kindle device itself does not require a subscription.