Consumer Protection Law
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E-commerce and online internet commerce is largely unregulated. This means that online sales of these items are not required to have a business license, insurance or business name registration. You should have at least a business formed for your tax benefits, typically an LLC or S-Corp, but that is not required and you do not have to have anything and many people in e-commerce sell as a sole proprietorship with just a DBA registration to prevent anyone else from using the name of their business.