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David L
David L, Attorney
Category: Business Law
Satisfied Customers: 3255
Experience:  Corporate and Business lawyer since 1997
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Why are Demographics and Physical Infrastructure Importance

Resolved Question:

Why are Demographics and Physical Infrastructure Importance to Mcdonalds
Submitted: 5 years ago.
Category: Business Law
Expert:  David L replied 5 years ago.
Demographics are critical because age is a very important factor as McDonald's caters to children and to young adults. McDonald's success relies on its ability to attract children to its restaurants. Physical infrastructure is important because the store designs and kitchen designs provide for the ability to provide a consistent and predictable product, standardize products, systems and equipment. Infrastructure such as inside play places help to attract children. The infrastructure is also flexible enough to allow for the relatively quick introduction and testing of new products to the market.
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