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As a consumer, how are...
As a consumer, how are you personally impacted by the benefits listed which were; Lower prices, innovation, better customer service? Provide at least one example.
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7/8/2010
conceptscoach
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Lower prices: cheap product but same quality e.g. safeway home brand

Innovation: more feature packed and technologically advance e.g. I-phone

Customer service: peace of mind after buying the product e.g. Hertz

 

Hope that helps

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Steve
Steve, MBA
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Thanks again for requesting me.

 

Lower prices: Coke and Pepsi compete for fiercely that every week, at least one will be on sale, and I can purchase 12 can case for $2 or $3.

 

Innovation: Nike, Adidas and Reebok compete to produce the most high tech shoes. Every year I can buy lighter weight, better looking, more durable and more comfortable running shoes.

 

Customer service: one car brand started offering service loaner cars to customers when they drop their cars off for repairs. Now virtually all brands offer this and I no longer have to wait on my repairs, I can leave the dealership in the loaner and go about my day uninterrupted.

 

Let me know if you have questions. Thanks,

 

Steve

 

 



Edited by Stephen, MBA on 7/8/2010 at 2:29 AM EST
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