The 10X flash indicates a power board issue.
Anytime there is a power outage, lightning strike or a surge, the capacitors inside the unit take a beating. This happens even if the unit is plugged into a surge protector. The most common issue/failure with flat screens is that the caps will eventually fail, the set will not power on, and the Timer/Standby light will flash. This is due to the power supply capacitors inside the TV getting a surge of voltage too high for their ratings then the caps fail. This can take several storms to occur. They are located on the power board inside the TV where the power cord connects. The caps are typically $3-$5 each, and can be replaced by a TV Tech within a matter of a half hour. The total service should cost you no more than $100. Most Techs will try and sell you a power board for over $300 installed, when in fact you only need the caps.You can locate a Tech close to your area using the link below:
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