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You may run such activity via a 501c3 charitable organization - that is not an issue.But that sounds a business activity... and as such might be subject to the Unrelated Business Income tax for that charitable organization.
An activity is an unrelated business (and subject to unrelated business income tax) if it meets three requirements:1.It is a trade or business,2.It is regularly carried on, and3.It is not substantially related to furthering the exempt purpose of the organization.
Even though an organization is recognized as tax exempt, it still may be liable for tax on its unrelated business income.
You will find details in following publication