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The social-cultural component of the marketing environment has a significant impact on business primarily because ________.

     a. It shapes beliefs, values, and norms that significantly define the preferences and tastes of people in an area.

     b. It defines how the local economy will develop and the strength of the local infrastructure.

     c. It determines the tax rate charged on all sales in the local area.

     d. It determines the buying power of the customers in that society based on such factors as per capita income, unemployment, and inflation.

Submitted: 1381 days and 17 hours ago.

Category: Finance

Value: $5

Status: CLOSED

Accepted Answer

the correct answer is (a)because socio cultural component of the target population to market is very important in determining the right strategies for marketing the products.

Accepts:
Expert:	Sandeep Bardia
Pos. Feedback:	100.0 %
Answered:	2/11/2006

Financial Advisor

MBA (finance/Strategy)

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Accepted Answer

the correct answer is (a)because socio cultural component of the target population to market is very important in determining the right strategies for marketing the products.

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