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That usually means a mechanical problem with the machinery internal to the printer.
But sometimes, you just need to open it, re-seat (or firmly push down in their place) every cartridge.
Or make sure that (in a new printer just being set up) that you remove all packing inserts and securing tape inside the printer, too.
Let me know how it is going in a little more detail, especially as regards ***** ***** and I will advise you further. Especially, let me know whether the printer is less than a year old, or less than a week from purchase date. Thanks.