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Bizhelp
Bizhelp, CPA
Category: Multiple Problems
Satisfied Customers: 5761
Experience:  BA degree and Certified Public Accountant
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1. Electronic access to manufacturers inventory helped transform

Resolved Question:

1. Electronic access to manufacturer's inventory helped transform the effectiveness of manufacturer's
representatives and outside sales forces. Using new communications tools, they could now avoid the supply
chain problem of
A. insufficient raw materials to produce the needed merchandise.
B. promising delivery of products that weren't available.
C. not being able to coordinate selling efforts with manufacturers' promotional campaigns.
D. increasing prices without increasing transportation charges.
2. B2B quantity discounts are legal if
A. they don't exceed 25% of the regular price.
B. the discounts are available to all customers.
C. new customers can buy up to reach the minimum quantity.
D. they're not short term.
3. Coupons, rebates, and online discounts are types of
A. off-price wholesaling.
B. pricing promotions.
C. specialty product displays.
D. in-store promotions.
4. Supply chain management adds value for customers by
A. maximizing total distribution costs.
B. getting products to customers efficiently.
C. use of exclusive geographic territories.
D. incorporating universal product codes.
5. Today, many retailers use targeted promotions, direct salesperson contact, customized services, and
consumer information to provide added services to
A. friends and families of employees.
B. their best customers.
C. strategic partners in the supply chain.
D. manufacturers whose products are in their stores.
6. Naomi owns and manages a gift store that features merchandise for many holidays throughout the year.
Some are novelty items that are mass produced, and some are handcrafted. Manufacture and creation of
these items occur throughout the year, but in cycles different from the customers' purchases. To be
successful, Naomi must pay special attention to the supply chain management goal of providing products at
the right
A. quantities.
B. locations.
C. time.
D. service levels.
7. The fact that millions of consumers are using online search engines for comparison shopping has
A. reduced the contribution per unit cross-pricing elasticity.
B. increased the number of oligopoly markets.
C. increased consumers' price sensitivity.
D. reduced overall demand.
8. General Mills (a manufacturer of a variety of food products) might engage Target, Costco, Wal-Mart,
and Kroger in a
A. QR.
B. CPFR.
C. JIT.
D. CPR.
9. For marketers to advertise a price as their _______ price, the Better Business Bureau recommends that
at least 50 percent of the sales of a product occur at that price.
A. zone
B. leader
C. fixed
D. regular
10. As the logistics manager, Priscilla should focus on the movement and control of the company's physical
products, while her boss, the supply chain manager, should focus on
A. awareness of and coordination of the relationships among supply chain members.
B. oversight and coordination of supply chain promotional considerations.
C. maximizing efficiency by constantly reducing production costs.
D. the interplay between pricing and product allocation decisions.
11. In a _______ supply chain, none of the participants has any control over the others.
A. conventional
B. contractual
C. cooperative
D. corporate
12. Health clubs often use a low, introductory offer price to get people to join their club. These low prices
represent a _______ orientation pricing strategy.
A. target profit
B. sales
C. maximizing profits
D. target return
13. Although conflict is likely to occur in any supply chain, it's generally more pronounced when
A. the supply chain members are geographically too close to each other.
B. the supply chain members are independent entities.
C. manufacturers pressure retailers.
D. retailers pressure manufacturers.
14. As a type of retailer, category specialists are fierce competitors using
A. a wide variety of merchandise.
B. highly attractive loyalty programs.
C. a complete assortment in a specific category at low prices.
D. highly trained personnel throughout the stores.
15. Retailers with strong brand names of their own might operate outlet stores to
A. keep manufacturers from selling similar items in their own factory stores.
B. extend the useful life of mature products.
C. sell excess inventory that might have to be sold at markdown prices in regular stores.
D. compete with category specialist stores.
16. _______ have several advantages over manufacturers in selling directly to customers: they're generally
more efficient in dealing with customers, they can offer choices, and they can offer consumers one-stop
shopping for complex or complicated purchases.
A. Online firms
B. Retailers
C. Wholesalers
D. Catalog channels
17. The most significant potential benefit of the Internet channel is its
A. capacity for providing location options for maintaining inventory.
B. ability to personalize information for each customer on a cost=effective basis.
C. capacity for a touch-and-feel customer experience.
D. potential to provi
Submitted: 2 years ago.
Category: Multiple Problems
Expert:  Bizhelp replied 2 years ago.
Hi,

Thanks for requesting me.

I am working on these now. Is this timed? If so, how much time do you have?
Customer: replied 2 years ago.

no time.

Expert:  Bizhelp replied 2 years ago.
Bizhelp, CPA
Satisfied Customers: 5761
Experience: BA degree and Certified Public Accountant
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