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BartEsq, Researcher
Category: Intellectual Property Law
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Experience: Juris Doctor
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I just started a health club called "Pure fitness health club".

Customer Question

I just started a health club called "Pure fitness health club". I just realized that there is a "Pure Fitness" in CA. Am I at risk of getting sued although my name has health club in it and their's don't?

Submitted: 12 months ago.
Category: Intellectual Property Law
Expert:  BartEsq replied 12 months ago.


BartEsq :

Hello, my name is XXXX XXX Im researching your answer now.

BartEsq :

As far as business names go, there can be different types of intellectual property protection, ie, copyright and trademark.

BartEsq :

If the name is XXXXXXXXXXX, XXXXX is a risk of liability.

BartEsq :

What usually happens is a cease and desisit letter is sent out to the infringer.

BartEsq :

With that said, there are also test a court will use to see if the names are XXXXXXX XXXXXX to envoke infringement.

BartEsq :

This is called the substantial similarity test.

BartEsq :

Without getting into litigation, there is no way to tell whether your business name infringes on someones elses trademark. At this point, I would continue as usually until and if you ever recieve a cease and desist letter.

BartEsq :

Are you there?

BartEsq :

Reply when you can. I should be online most of the day.

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