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1. Determine the gross profit margin percentage of sales for each product. Which product is the most profitable? 2. Determine the gross profit margin percentage of sales for each customer type. 3. Determine the cost-to-serve percentage of sales for each customer type. 4. Which customer is the most profitable? 5. Prepare a chart similar to Exhibit 12-17 that shows the customer gross margin percentage and cost-to-serve percentage for the three customers. Recommend a strategy for profit improvement for each customer
Hi Can you please provide the data regarding profits and customers so i may assist you in this problem ..
Product A Product BProduct CProduct D Sales $32,000 Sales 88000Sales 280000Sales 144000 Cost of sales 20,000 Cost of Sales 70400Cost of Sales 224000Cost of Sales 81000 Customer Type 1Type 2Type 3Total Units SoldProduct A units200200010003200Product B units 200120030004400Product C units 20040050005600Product D units 40040010001800Total units sold 100040001000015000 The table below gives the sales, product cost, and cost-to-serve data for a merchandising store. Thestore has four types of merchandise and three types of customers. The costs to serve all customers is $75,000 and is allocated to customer types based on the number ofunits sold40204.1317889699
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Experience: Doing Chartered Accountancy