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hello. copyright protects creative works like photographs, artwork, graphics and writings....the name of the product can be trademarked, and you might be able to protect the product composition itself with a patent if the composition is sufficiently new and non-obvious to a person of skill in the art. You should consult with a patent attorney about potential patenting issues, and I recommend using a TM attorney to file the TM because it is a bit too complex/confusing to do yourself (many patent attorneys also do TM work).
that is not a legal issue, let alone an IP law question so not appropriate for answering here, and it is also too broad of a question