2. " LifeTimeCustomerreg; Approves of Merchant's Processes Membership " .
OK. may u, please refer to the following link:
it explains approves as a verb while i will use it among names as in the above quoted sentence of number 2 what suggests that " Merchant's Processes Membership " is an object of the verb approves what suggests that there is something apart that's called " LifeTimeCustomerreg; ", so there would be two separate services: a membership and what approves of its merchant's processes where i offer only one product/service , so i really wounder what you advise. If approves ain't a noun, it must be a common American slang.
I really believe in the powers of slangs specially when use them in branding and/or co-branding and that's what i feel towards your suggestion. Pardon me if I'm mistaken, but i really needs all possible feelings to be upon that trade.
You may know that brands are a matter of ah oh eh ah yea etc in the first stage..
Now, all of that part is linguistic.
Technically, that linguistic wording can be such a great pleasure over the trademark giving it extra marketability.
OK. That sounds fine and great.
Legally, will the entity be in need to be a CA,
Certification Authority e.g. COMODO SSL providers ?
I am sure it won't, because it verifies different layers of the business
Mr. MShore, i really hope you leave a comment on that..
Best wishes be upon specialists like you, dear friend..